Each item in the ReCrafted collection is remade from other Patagonia clothing that cannot be repaired.
Outdoor clothing brand Patagonia launches a new line of “unique” clothing. Each item in the series is remade in the United States, and the clothing materials come from other Patagonia products that cannot be repaired. second-hand clothes.
Each piece in the ReCrafted collection is unique and upcycled in Los Angeles, using materials sourced from a range of second-hand clothing in a variety of tones and materials. , after deconstruction and reconstruction, will completely change their fate of ending up in landfills.
The collection includes down jackets, down vests, Synchilla sweaters, T-shirts, tool bags and bags. Each ReCrafted jacket, shirt, vest and bag is made of the same materials. It is made from upcycling 3-6 old clothes.
Patagonia senior designer Kourtney Morgan said: The Recrafted series provides an answer to a question. This question is: We need to take back all products that are not recyclable, non-resaleable, and non-repairable. What to do?
Since the 1970s, Patagonia’s business model of keeping it running as long as possible has been part of the company’s business model, and today it is in good shape with repairs, buybacks, and resales. But without demand patterns for used items, the company will keep pace with the push to repair or recycle end-of-life garments.
The company says Recrafted is the answer to what to do with items that cannot be repaired, resold or recycled.
This series of products will be sold in Patagonia’s WornWear online store. The online store sells second-hand clothing from Patagonia customers, which can be exchanged for product credit points. In addition, Patagonia has stores in Colorado The first WorntWear pop-up store in Boulder, NY will open in February 2020.
