An epidemic has become an opportunity for people to focus on themselves. Contact with the outside world has been cut off, and everyone has been “isolated” into an island, and they have become my world. The king. The surge of concentrated thinking makes the flowers of thoughts public and present, just to be loyal to oneself, even if no one is around. In the post-epidemic era, people’s lives have begun to return to normal, and their new self is shining brightly under the sun.
Men’s fashion in the autumn and winter of 2020 extends this self-philosophy. The main colors such as black, gray, and indigo look calm and even exude a gesture of rejection and distance. But as long as this layer of disguise is removed, Get close to it, and you will find that the naturalism, fine jacquard, and Oxford fabrics tell the joy of life.
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Recently, there has always been the “King of Jackets” “The well-known Septwolves have released new products for autumn and winter 2020. This season’s Septwolves jacket category combines classic culture with modern life, making it classic yet fashionable and fashionable yet classic. At the same time, it also brings seasonal fashion items to men in different scenarios.
Walking with wolves, symbiosis of all things
Return to oneself, and discover that the harmonious survival of human beings requires harmonious coexistence with nature. However, the hustle and bustle of the world has made people forget this basic law. Fortunately, it is not too late.
The animal protection series jackets specially launched by Septwolves this season are inspired by the works of British writer Rudyard Kipling.
“The Jungle Book”. This double-sided baseball collar cotton jacket, the A side is designed with a combination of technical embroidery + printing, 100% nylon fabric, stiff and highly wear-resistant, the color is glossy and the color saturation is high; the B side is a solid color basic design, made of 100 % lightweight polyester fabric, comfortable to wear. Wear two clothes in one, fashionable and versatile. The four-color design of this series uses the elements of “wolf and white deer, tiger sniffing roses, majestic Tao Weilue, and Nanshan leopard hidden”. It uses story metaphors represented by the four animals, and nature and craftsmanship complement each other.
The wild motorcycle series jacket combines high-quality imported fabrics with fine jacquard to make the Septwolves motorcycle jacket exquisite, orderly, fashionable and stylish. The addition of brand DNA plaid elements adds classic wild charm to the motorcycle jacket. Wear it and you will be as passionate as a wolf, unafraid of challenges and move forward courageously.
Naturalism does not focus on one thing and lose another, but always anchors people’s position. The Septwolves cultural jacket continues to use jacquard, printing and other techniques, coupled with exquisite positioning tailoring, logo combination design and wolf head embroidery on the back, making the item more fashionable and wild, becoming a unique label for men.
Classic inheritance, leading fashion
Abandoning the hustle and bustle, seeing a clear self, everything you want is so simple – survival first, practicality first. In fashion trends, simple and practical clothing always exudes timeless beauty. While consolidating elegant character, Septwolves is also activating the youth trend.
The Wolf Culture double-sided jacket combines fashion and practicality. The A side has exquisite positioning and cutting technology, and the wolf element pattern is vividly presented with different techniques, highlighting youthful vitality and displaying The other side of the brand culture; the B side is made of solid polyester fabric, which is comfortable and wrinkle-resistant, suitable for both business and leisure.
Wolf Culture DownThis down jacket is as light as a feather and has no sense of wear. It is made of different fabrics on both sides. One side feels soft and the other side is stiff and stylish. It meets the dual needs of business and leisure. It continues the animal protection design concept of this season and uses wolf pattern splicing to make the large print more fashionable. , upgraded with ingenuity, the velvet content is increased to 92%, and the inner lining is upgraded to be fuller, fluffier and warmer.
In addition, Septwolves also launched two fierce winter down jackets, each with a stand-up collar and a hooded design. The former fabric has a stiff silhouette and excellent hand feel. The lining is designed with straight down down. Gary uses heating lining technology to prevent down and keep warm, making men smart and impeccable. The hooded long down jacket not only emphasizes the practicality of keeping warm, but also It also uses contrasting color designs on the left chest and cap edge to effectively enhance your youthful aura.
Evolution of the King of Jackets
In the 1990s, it was said that men’s demand for jackets was as much as a “Santana”. Septwolves boldly launched the “color-changing jacket”, which became a classic. In 1990, Septwolves’ first-generation product, the color-changing jacket, sold well in both the north and south and was widely praised by the public once it was launched. In 1992, Septwolves launched its flagship flip-up jacket, which appeared in the first-generation advertisement and achieved leading sales in one fell swoop; in 1993 In 2007, it launched a removable and washable split jacket cotton coat, leading the domestic jacket trend, upgrading from traditional jackets to functional jackets; in 1995, it launched a classic stand-collar plaid jacket to satisfy Chinese men’s fashionable feelings of elegance and individuality; in 2007, the “double-sided jacket” came out, It realizes two wears and meets the wearing needs of different business and leisure occasions; in 2020, Septwolves reproduces the style of the original jacket and highlights the wolf DNA.
Over the past thirty years, Septwolves has launched countless classic jackets. There is a platform to record all of this period invisibly, which is the Septwolves Hall of Fame.
From Huang Jingyu to Wang Dalu, these stars not only styled the seven wolves, but also witnessed the evolution of the “King of Jackets”.
According to the Chinese market product sales statistics jointly researched and released by the China Chamber of Commerce and the China National Commercial Information Center, the Septwolves jacket continues Ranked first in the market share of similar products for twenty years, Septwolves is well-deserved for its reputation as the “King of Jackets”. After thirty years of continuous development, Septwolves jackets have a wide range of categories, with a special focus on “double-sided jackets”, “checkered jackets” and “wolf culture jackets”, which have a high degree of brand association. With the concept of “one cloth for multiple styles” and “one cloth for multiple styles”, Septwolves superimposes in-depth research and development of brand wolf culture, constantly introduces new products, and maintains core competitiveness. All these make Septwolves far behind similar brands.
Precipitating classics over the years, and also competing in the trend. In the latest season’s products, Septwolves continues the brand DNA elements, and its products with a wolfish brand attitude give each piece of clothing a deeper spiritual connotation. This is another successful realization of Septwolves’ own innovative breakthroughs.
Times are changing, and people’s pursuit of beauty is changing rapidly. The thirty-year-old Septwolves draw new inspiration from reflection, lead fashion with classics, and let fashion inherit classics. Thirty years of brand development, a new self. When the classic jacket style is interpreted with patterns full of design ideas and innovative technological fabrics, the fashion ICON shines brightly. Septwolves constantly thinks about the relationship between itself and the outside world, draws new inspiration from self-reflection, and sets sail again, reaching a new balance between inheritance and innovation.
Septwolves’ quality men’s clothing defines a new generation of jackets.
Keywords:
Septwolves 2020 autumn and winter new products
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