Where does a good piece of fabric come from? Undoubtedly, only excellent fabric designers can give it soul and value. As composite cutting-edgetalents that are urgently needed for industrial development, the growth and expansion of China’s textile fabric designer talent team is an inevitable move to help build a strong textile country. Based on this, the “Golden Shuttle Award” selection activity for the top ten textile fabric designers and advanced training units in the country has been held since 2010. It has discovered and trained a large number of outstanding textile fabric designers for the industry, and has promoted my country’s textile fabric design capabilities and market competition. Made outstanding contributions to the improvement of capabilities.
On May 22, the seventh (2022) “Golden Shuttle Award” selection and award ceremony for the top ten textile fabric designers and advanced training units in the country was held at the opening ceremony of the 2022 Keqiao Fashion Week (Spring). Winners of the National Textile Fabric Design “Golden Keqiao” Award, the National Top Ten Textile Fabric Designers, the National Excellent Textile Fabric Designers, and the National Advanced Unit for Training Textile Fabric Designers gathered in Keqiao, the textile capital, to participate in the fashion event.
Cultivating the backbone of Chinese fabric design
This year’s “Golden Shuttle Award” selection attracted 105 fabric designers from 98 companies to apply for the award, and submitted more than 400 varieties of design products. The number of participants and the number of submitted works both hit a record high, and a number of fabric designers emerged. A batch of outstanding textile fabric designers with comprehensive strength in fashion creativity, technological innovation, and green concepts. It is reported that most of the participants are core talents of the company. They have been deeply involved in the field of textile product development for many years and play an important role in corporate design and research and development, technical research, production collaboration, team training, etc. Many fabric designers have worked in China Won awards in national competitions such as the International Fabric Design Competition.
The selection criteria for the “Golden Shuttle Award” have always been strict. In terms of “hardware”, strict requirements are set for fabric designers’ professional qualifications, professional positions, awards, scientific and technological achievements, patents and paper publications; in the “hardware” aspect, “Software” also strictly evaluates the design works of fabric designers from the three dimensions of technological innovation, fashion design, and market application. In 2022, the seventh “Golden Shuttle Award” will once again join hands with Keqiao to select a group of backbones in Chinese fabric design for the industry.
Fabric design is a systematic project that requires designers to plan product development with a global mindset. When talking about how to make good products, fabric designers unanimously mentioned the two key points of “grasping demand” and “continuous learning”. Kou Yongqi from Zhejiang Yisha Textile Technology Co., Ltd., who won this year’s “Golden Shuttle Award” as one of the top ten textile fabric designers in the country, said that customer needs and market trends are important sources of inspiration for fabric design and development. On this basis, fabric designers Through the study of new materials, new technologies, and new processes, we will combine fabrics with raw materials, spinning manufacturing, dyeing and finishing processes, and garment design in actual production to form a comprehensive Full-chain product development solutions enable fabrics to truly meet the design requirements of fashion designers and consumers’ comfortable wearing experience.
Senior designer of Ruyi Group won the title of “Jin Keqiao”
Following 2020, the “Golden Shuttle Award” selection once again joined hands with Keqiao to establish a national textile fabric design “Golden Keqiao” Award. This award is generated from the “Top Ten Textile Fabric Designers in the Country” and is awarded by The designer with the first comprehensive score among the top ten is awarded, and only one designer is produced every two years. The winner of this year’s “Jin Keqiao” Award is also the second in history, which is particularly interesting. Shandong Ruyi Technology Group Co., Ltd. Technology Development Director and Senior Designer Zhang Weihong won the award. President Sun Ruizhe and Mayor Shi Huifang presented the award at the award ceremony.
Since she has been engaged in the design and development of textile and apparel products for 17 years, Zhang Weihong has always adhered to the unremitting pursuit of integrating advanced technology and aesthetic design, using the breadth of design to understand market changes, empowering products from the technical dimension, and diversifying products. Design and development open up new ideas. She said that winning the “Golden Keqiao” Award this time was not only a surprise, but also a firm honor. “Fabric product design work makes me immersed in technology and art, constantly pursuing the ultimate and bringing consumers a more perfect wearing experience. This is also the creative process that I have always pursued and enjoyed.”
Whether it is for industry or product development, the core element of transformation and upgrading is talent. Keqiao has always spared no effort in building a high-end talent development system. Attracting and cultivating talents with the industrial chain, optimizing and strengthening the industry with the talent chain, Keqiao provides strong policy support and development support for building a design talent echelon, provides a good industry environment and strong support for the growth and development of talents, and also provides Keqiao textile industry construction has been injected with new vitality.
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