As long as we talk about silk scarves, Hermès scarves will definitely be mentioned, just like when we talk about windbreakers, we will definitely mention Burberry, and when we talk about suits, we will definitely mention Chanel. There is no doubt that Hermès scarves are among the best in the world. It is said that one Hermès scarf is sold every 38 seconds around the world. A good silk scarf on the market can be bought for a few hundred yuan (such as famous brands in Suzhou and Hangzhou), but a Hermès silk scarf costs 3 or 4k. So why are Hermès silk scarves so expensive and still have countless consumers who are fascinated by them?
design
There is no doubt that design is the soul of a product. The patterns of Hermès scarves are complex and gorgeous, and the colors are highly saturated. Each scarf looks like a beautiful painting. Since 1987, Hermès has chosen a theme as its product design every year, looking for artists who match the temperament of the year’s theme to provide ideas, concepts and designs. The design team (the designer’s own team + Hermès scarf pattern makers + accessories designers) will discuss the actual operability of the product. When the design and production are confirmed, the new scarf will be produced online at the Lyon factory.
At first glance, the patterns appear complicated and confusing, but each painting tells a story.
2016 theme galloping-nature
Most of the people involved in the design are artists and illustrators, as well as ordinary people (such as Kermit Oliver, an employee of the United States Postal Service, who also designed nearly a hundred styles for Hermès).
1937 design
dye color
Currently, Hermès has 75,000 different colors in its color library. All colors are produced in Hermès factories. The pigments are ground from powders, 70% of which are water, and the ingredients are then heated. Next to the prepared pigments, the ingredients of natural gum are being prepared at the same time. This glue is collected from small trees in Pakistan or India, so the secret of the color mixing process is to prepare these pigments in different proportions. The color produced by this powder color + water is very natural and the color saturation is extremely high.
Faber-Castell’s 120 color lead is sufficient, but it still pales in comparison to the 75,000 colors.
It is said that the coloring of Hermès is done by hand. To show those complex colors, there must be many printing and dyeing processes, the processing process is also complicated, and the technical requirements are higher. Various dye ratios, dyeing time, and temperature are very high. Require.
raw materials
Hermès silk scarves always use natural silk. It takes 8 silkworm chrysalis to weave into one silk thread, while ordinary silk scarves use 5-6. The silkworm chrysalis are all from China and Brazil. A large square scarf uses nearly 250 silkworm chrysalis.
This is why Hermès scarves are heavier and softer than ordinary ones, have stronger falling force, are more three-dimensional when knotted, and look better.
Top supermodel Karlie Kloss
Craftsmanship
When printing is completed, each large piece of silk is cut to the specified size. After cleaning, steaming, drying and other color-fixing processes, manual technicians begin to manually curl the silk scarves. This link marks the completion of the silk scarf. However, just the gentle manual hemming takes at least 30 minutes for each silk scarf: the fingers of the left hand first unfold the silk, and then roll it inwards, and the right hand quickly needles it, sliding in like a snake, just right. But I can’t see anything� Pins.
There are also hand-engraved templates. It takes 500 to 600 hours to carve an ordinary square scarf, but complex patterns may also take 2,200 hours. The work is as slow as an ant, but it is of crucial significance, because perfect plate making must depend on perfect drawing.
On average, each silk scarf requires 30 templates, and sometimes it reaches 40. After the template is made, it is sent to the AS studio (owned by Hermès) for color preparation and rubbing.
Hermès event scene painting pattern
The above is the whole process of making Hermès fabrics, full of ingenuity! Is a silk scarf worth 4,000 yuan?
</p
