The French “Textile News” reported that according to the statistics of the French Fashion Institute on the first 15 days of the 2008 winter clothing price reduction, sales increased by 3-5% year-on-year, men’s clothing increased by 13% year-on-year, fashionable children’s clothing increased by 14%, and women’s clothing increased slightly. 2%. During this period, some retailers’ sales increased by more than 20%, and the best clothing retail businesses grew by an average of 8-10%.
Reports say that Zara, H&M, Celio, C&A and other signature stores are particularly satisfied with the results achieved under the current crisis conditions. Their sales increased by 3% compared with the winter price reduction in 2007, and sales in specialty stores and large shopping malls The growth is 3-5%, and the sales growth of mass shopping malls exceeds 10%.
According to reports, the Paris Chamber of Commerce and Industry consults 300 Paris merchants on price reductions every year. The results of the 2008 winter price reductions were recognized by them, with 1/2 expressing satisfaction. Nearly 1/2 of the people believe that their turnover only increased by 10% compared with an ordinary month. 48% believed that there was no profit during this period.